ZS | 25: An Opportunity Takes Shape-4

ZSAssociates

Below is the fourth installment in the ZS history message series.

 

An Opportunity Takes Shape

 

In 1983, Prabha took a professorship at Northwestern’s Kellogg School of
Management. By day, he and Andy taught. By night, they worked on the many
projects that came their way.

 

Another consulting group, The MAC Group, used Andy and Prabha to solve some
size and alignment issues for Rustoleum. Andy tried to interest Booz Allen
and MAC to partner: Andy and Prabha would provide the sales force analytics
and the consulting firms would provide the sales and consultants. Neither
firm expressed much interest, thus laying the foundation for “going for it
on our own” and creating ZS.

Seeing an opportunity and seizing it continues to be a driving force behind
ZS’s success.

 

To be continued....

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